The Swaddle That Actually Works: Patented Butterfly Wings calm the startle reflex so everyone sleeps longer.
Silent Velcro Adjusts Without Waking Baby: Get the fit right at 2am without a sound.
Grows from Full Swaddle to Sleep Sack: Detachable wrap means no need to buy both.
A Trusted Everyday Essential
Chosen by parents for its simplicity, and quality
A Few Things to Know
A Few Things to Know
A few helpful notes on how it works.
A few helpful notes on how it works.
The Butterfly Swaddle is a two-piece system: a sleep sack base and a fully detachable swaddle wrap. That means it works in stages. In the early weeks you use both pieces together for a full, secure swaddle. As your baby gets stronger and starts fighting the wrap, you remove the detachable layer and use the sleep sack on its own. You are not buying a swaddle and then a separate sleep sack weeks later — one product covers both phases. The patented Butterfly Wings design also specifically targets the Moro startle reflex, which is the involuntary arm-flinging response that wakes babies from deep sleep. The wings hold the arms in a gentle, natural position that reduces those sudden movements.
The Butterfly Swaddle is a two-piece system: a sleep sack base and a fully detachable swaddle wrap. That means it works in stages. In the early weeks you use both pieces together for a full, secure swaddle. As your baby gets stronger and starts fighting the wrap, you remove the detachable layer and use the sleep sack on its own. You are not buying a swaddle and then a separate sleep sack weeks later — one product covers both phases. The patented Butterfly Wings design also specifically targets the Moro startle reflex, which is the involuntary arm-flinging response that wakes babies from deep sleep. The wings hold the arms in a gentle, natural position that reduces those sudden movements.
Standard Velcro is loud enough to wake a baby in a quiet room, which defeats the entire purpose of adjusting a swaddle without disturbing them. The Butterfly Swaddle uses a silent Velcro closure that fastens and unfastens without the ripping sound, so you can tighten or reposition while your baby stays asleep. For middle-of-the-night adjustments, that detail is genuinely worth it.
Standard Velcro is loud enough to wake a baby in a quiet room, which defeats the entire purpose of adjusting a swaddle without disturbing them. The Butterfly Swaddle uses a silent Velcro closure that fastens and unfastens without the ripping sound, so you can tighten or reposition while your baby stays asleep. For middle-of-the-night adjustments, that detail is genuinely worth it.
Small fits babies weighing 7 to 12 pounds, and Medium/Large fits 12 to 17 pounds. If your baby is a newborn under 7 pounds, wait until they hit 7 pounds before using the swaddle. If you are buying as a gift and are not sure of the baby's current weight, Medium/Large tends to have a longer useful window. Both sizes come in White, Blue, and Oat.
Small fits babies weighing 7 to 12 pounds, and Medium/Large fits 12 to 17 pounds. If your baby is a newborn under 7 pounds, wait until they hit 7 pounds before using the swaddle. If you are buying as a gift and are not sure of the baby's current weight, Medium/Large tends to have a longer useful window. Both sizes come in White, Blue, and Oat.
The fabric is 70% bamboo rayon and 30% organic cotton with no filling. Bamboo rayon is naturally temperature-regulating and moisture-wicking, which helps prevent babies from overheating during sleep — a key safety consideration. To wash, turn it inside out, machine wash cold on a gentle cycle, and tumble dry low or line dry. Washing it alone or with similar fabrics protects the bamboo blend and keeps it feeling its best.
The fabric is 70% bamboo rayon and 30% organic cotton with no filling. Bamboo rayon is naturally temperature-regulating and moisture-wicking, which helps prevent babies from overheating during sleep — a key safety consideration. To wash, turn it inside out, machine wash cold on a gentle cycle, and tumble dry low or line dry. Washing it alone or with similar fabrics protects the bamboo blend and keeps it feeling its best.
